Buyers want proof that shoppers care. Instead of static decks, we exported anonymized chat snippets that captured flavor debates in real time.
Each snippet was wrapped in metadata—demographics, purchase intent, favorite pairing—which turned transcripts into a living dossier for the retail pitch.
“It felt like letting the buyer eavesdrop on 600 micro focus groups without paying for one.”
The retailer granted a 150-store test because the AI chats neutralized their biggest objection: demand uncertainty.